The new, but floundering, social media service Google+ has been exposed as being nothing more than a user-driven data mining and advertising scheme, similar to its popular predecessor, Facebook. In a recent interview with National Public Radio (NPR), Google's CEO Eric Schmidt admitted that Google+ has basically been designed to gather as much information as possible about individuals, which is then used by companies to market products and services specifically to users.
When asked by NPR journalist Andy Carvin why Google+ requires its users to use their real names or face penalties, Schmidt responded by saying that Google+ is an "identity service" that, according to Carvin's account, "depends on people using their real names if they're going to build future products that leverage that information."
In other words, Google forces Google+ users to use their real names in order to track their lifestyles, buying habits, and other personal information, so they can then sell this information to corporations. In the future, Google+ may use personal information for other unknown projects as well, of which its users may or may not be aware.
When asked by NPR journalist Andy Carvin why Google+ requires its users to use their real names or face penalties, Schmidt responded by saying that Google+ is an "identity service" that, according to Carvin's account, "depends on people using their real names if they're going to build future products that leverage that information."
In other words, Google forces Google+ users to use their real names in order to track their lifestyles, buying habits, and other personal information, so they can then sell this information to corporations. In the future, Google+ may use personal information for other unknown projects as well, of which its users may or may not be aware.
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